We proudly present to you our PDB of more than 110,000 hard-to-reach premium respondents from 4 major cities in China, including Beijing, Shanghai, Guangzhou and Hong Kong. See below for some breakdowns of this elite database. |
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| Breakdown by Industry (Project based) |
| Banking / Finance |
FIN |
|
63.5% |
| Computing / Electronic products / Office automation |
COMP |
|
26.8% |
| Automobile |
AUTO |
|
4.9% |
| Education |
EDU |
|
2.4% |
| Food and Beverages |
F&B |
|
2.4% |
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Panelist
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| Breakdown by Nature (Project based) |
| Focus Group |
FGD |
22.0% |
| In-depth Interview |
IDI |
14.6% |
| Recruitment |
REU |
7.3% |
| Telephone |
TEL |
53.7% |
| Usability Test |
U&A |
2.4% |
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Panelist
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Breakdown by Professional / Executive / Managerial / Business Owner (Resp based) |
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| Professionals |
PRO |
|
11.4% |
| Executive |
EXE |
|
65.2% |
| Managerial |
MAN |
|
15.8% |
| Business Owner |
BUO |
|
7.6% |
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Panelist
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| Breakdown by Business Owner (Resp based) |
| Managing Director / Executive Director |
MD |
50.4% |
| CEO / Chairman |
CEO |
8.0% |
| President / Vice President |
PRED |
6.3% |
| Owner / Proprietor / Partner |
BUO |
35.3% |
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Panelist
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| Breakdown by Executives (Resp based) |
| Director / Associate Director |
DIR |
79.1% |
| General Manager / Senior Managerial |
GM |
18.1% |
| Other Senior Executives |
OSE |
2.8% |
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Panelist
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| Breakdown by Professional (Resp based) |
| Physican / Healthcare Personnel |
PHY |
92.4% |
| Solicitor |
SOL |
2.2% |
| Architect |
ARC |
1.2% |
| Surveyor |
SUR |
0.4% |
| Accountants |
CPA |
3.8% |
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Panelist
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| Breakdown by Managerial grade (Resp based) |
| General Manager |
GM |
24.5% |
| Senior Manager |
SM |
73.4% |
| Manager / Department Head |
MAN |
2.1% |
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Panelist
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| Breakdown by Medical Specialty |
| Group A - Medicine Research |
M.R. |
|
1.8% |
| Group B - Internal Medicine |
I.M. |
|
42.5% |
| Group C - Surgery |
SUR |
|
17.9% |
| Group D - E.N.T. Department |
E.N.T. |
|
1.4% |
| Group E - Clinical Medicine |
C.M. |
|
31.9% |
| Group F - Others |
OTS |
|
4.6% |
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Panelist
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| Breakdown by Finance-related position (Resp based) |
| Chief Accountant / Accountant |
CPA |
|
46.9% |
| CFO |
CFO |
|
2.8% |
| Finance Director / Investment Director |
FD |
|
10.0% |
| Finance Manager |
FM |
|
23.5% |
| Financial Controller |
FC |
|
8.5% |
| Head of Treasury / Treasurer |
HT |
|
1.0% |
| Other Senior Finance |
OSF |
|
7.3% |
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Panelist
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| Breakdown by IT-related position (Resp based) |
| CIO |
CIO |
|
11.6% |
| CTO |
CTO |
|
2.0% |
| Head of IT |
HIT |
|
11.6% |
| IT Director |
ITD |
|
6.5% |
| IT Manager |
ITM |
|
49.3% |
| Other IT personnel |
OIT |
|
19.0% |
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Panelist
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